What We do

Walk into most manufacturers' or contractors' offices and ask when the website was last touched. You'll get a shrug. Maybe a "the nephew built it." Maybe a copyright year still frozen a decade back.

That's not a design problem. It's a pipeline problem.

We've pulled up enough sites in this industry to see the pattern clearly: bare-bones brochure pages with imagery from 2013, no blog, no schema markup, no way for Google to tell a buyer this business is still alive and taking bids. Contact forms that point at the wrong domain. Nav links that go nowhere. None of it's dramatic. All of it costs jobs.

Here's what we tell every manufacturer and contractor we sit down with:

1. Your site is a foreman, not a brochure. It should be doing work while your crews are on the job — qualifying leads, answering the obvious questions, making the call to "get a bid" the easiest click on the page.

2. Stale beats broken, but both lose bids. A site that hasn't been touched since 2023 tells a buyer you might not be around in 2027. A site with dead links tells them you don't sweat details — and buyers assume that carries over to the job site.

3. You don't need a redesign. You need a foundation. Most of what we fix in month one isn't glamorous — a real meta description, a title tag that says what you actually do, a nav that goes somewhere. Small, unglamorous, and it moves the needle before anything else does.

That's the whole idea behind Stride. Monthly retainer, no long-term contracts, no surprises. We handle the site so you can handle the job.

— Stride Digital

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